RegularSwitch is a creative agency focused on visual creativity and art direction based in São Paulo, Brazil and Berlin, Germany. Its work consists of conception and development of visual brand identities, websites, applications, books, multimedia installations and set design for its clients. The core expertise of RegularSwitch lies at the crossroads of analogue and digital, where traditional graphic design and new multimedia applications meet. The most vital element is communication, the dialogue between these elements.
Their transversal and global approach to the different applications of visual design allows RegularSwitch to present a strategic vision that straddles the different channels of communication inherent in each individual project. This flexibility equips it to respond equally to institutional, commercial or cultural demands, where each project is a possibility to be realized, a process to perfect and a search for answers.
Our goal is to create communications media unimpeded by genre or technical constraints, and to give free rein to intelligent, uninhibited, structured and innovative creativity.
- Artistic direction / Branding
- Creation of brand and visual identities
- Creation of multimedia web properties
- (websites, smartphone applications etc.)
- Creation of interactive multimedia installations
- Creation of stage sets and signage