EVOLUTION AND TRENDS IN THE PRINTING AND VISUAL COMMUNICATION SECTOR

C!PRINT MADRID, IN COLLABORATION WITH FESPA ESPAÑA, HAS RECENTLY CONDUCTED A SURVEY ABOUT THE CURRENT SITUATION OF THE VISUAL COMMUNICATION SECTOR IN THE IBERIAN PENINSULA, WITH THE AIM OF IDENTIFYING PURCHASING HABITS AND INVESTMENT FORECASTS AMONG PRINTING, PRE-PRESS AND POST-PRESS PROFESSIONALS

This study reveals valuable trends to be noted, not only about the current situation of companies specialised in large and medium format and visual communication solutions, but also in relation to their future projections. Also, the most important factors that contribute to the success of a company are analysed, which in the case of the participants, primarily focus on excellent customer relations, innovation and the company’s organisation.

The data collected in this survey also reveals that the first quarter is the one chosen to plan the most important actions of a company: both purchases and sales. And that the busiest period for businesses is mostly in the second quarter of the year.

In addition, this survey reveals that the annual revenue growth forecast is 13% on average. This is a very positive figure for the sector, whose companies predict positive growth in the short and medium term, applied to the different challenges they have set for their businesses.

For more information on purchase intentions, transformation plans, periods of activity and upcoming areas of investment, please read the complete survey results.

Contact

SURIA DIAMANTI DEL POZO Sales Director suria.diamanti@salon-cprint.es (+34) 677 876 82 EUGENIA NIKOLAEVA Sales Delegate eugenia.nikolaeva@salon-cprint.es (+34) 622 851 789